On The Edge – Legal Sector Marketing Conference
Event on 2015-10-22 08:15:00
An inspiring half-day conference dedicated to refresh your brain and explore the future trends. Back by popular demand, marketing within the legal sector is back but this time around we don’t just want to re-charge your mind, we also aim to improve your digital marketing knowledge and implement effective strategies to better your business. Further details regarding speakers will be released shortly, however please get in contact to find out more information. Re-charge your mind away from the daily demands of work at a conference designed to challenge convention. Join our experienced speakers to find out how you can avoid your marketing ditch and identify the latest developments in Legal Sector marketing, that will propel you ahead of the competition in 2016. You will leave the conference refreshed, energized, and educated with new tools to implement immediately. Learn lessons from some of the biggest and most influential Legal Marketing Guru’s Engage with colleagues and contemporaries across the London Legal marketing community Share ideas and gain new perspectives on your marketing priorities Empower yourself to do better marketing If you want to have a competitive edge, this conference is for you. Who’s going? This half-day conference is reserved exclusively for senior marketing professionals from the top legal services companies in the UK. This is so you can enjoy intimate round-table conversations with your peers and add further value created by our world-class speaker line up. Hear From… Nick Andrews Global InterAction and Digital Marketing Manager, Hogan Lovells Topic: Digital Mindset Digital transformation change How to consolidate disparate channels Learning from mergers and case studies Helen Burness Head of Business Development & Marketing, Halebury Topic: The Digital Experience and the Human Experience Digital experience – the new heart of customer engagementt Working with nothing to create something: Halebury’s digital journeyy People led platforms, personal branding and the SocialHuman lawyer Connecting with content Three mantras to live by Simon Moss Head of Marketing, CommuniGator Topic: Marketing Automation Simplified The most effective way of building a Marketing Automation audience base How to group them together Choosing the right automated campaign type for yout How your competition is already using these findings to their advantage How to pick the right one Kent Valentine Director, Draw Topic: Digital Strategy from 0 to 1 :: a decision-making framework for the legal sector What a digital strategy is (and isn’t) Why they’re vital in the legal sector How to create a strategy SHow to use your strategy to make better decisions This event is designed for experienced, client-side marketers within the Legal Services sector who are interested in furthering their knowledge and understanding of digital marketing. Attendees include Business Development Managers, Heads of Marketing, and Marketing Directors. Agenda 08:15 – 08:50 Arrival & Registration 08:50 – 09:00 Welcome & Introduction 09:00 – 09:45 Kent Valentine, Draw "Digital Strategy" 09:45 – 10:30 Nick Andrew, Hogan Lovells "Digital Mindset" 10:30 – 10:50 Coffee Break 10:50 – 11:35 Helen Burness, Haleburt "The Digital Experience and the Human Experience" 11:35 – 12:20 Simon Moss, CommuniGator "Marketing Auntomation Simplified" 12:20 – 12:30 Event Close & Thank you’s Event Partners *Please note that attendance is strictly reserved for senior level marketers within the legal services sector. Tickets are limited so don't delay, register now! For full details on the speakers, agenda and more visit the On the Edge website If you'd like to tweet about the event please use @OnTheEdgeLive or #EdgeLegal Questions? If you have any questions about this conference, we would love to hear from you. Event Manager Tessa Welsh Email tessa@edgeglobalmedia.com Office 0203 176 6677
at One Moorgate Place
One Moorgate Place
City of London, United Kingdom
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